A Madeiran entrepreneur living in the UK launched his own company specializing in deep cleaning services for private properties and commercial spaces.

The goal was to create a logo that conveyed professionalism, clarity, and personal identity, while standing out in a highly competitive sector.

The visual identity merges the world of cleaning with Madeiran heritage, creating a strong and memorable mark:

• Modern blue typography → reflects trust, freshness, and hygiene.

• The “O” in Pedro → redesigned to symbolize both:

  • A squeegee, representing cleaning services.

  • The cross from Madeira’s flag, highlighting the founder’s cultural identity.

• Soap bubbles → enhance the sense of freshness, efficiency, and lightness.

• Logo: wordmark “Pedro’s” with a distinctive “O” icon, supported by bubble elements.

• Visual system: designed for uniforms, service vehicles, business cards, and digital platforms.

• Style: clean, modern, and instantly recognizable.

The identity positions Pedro’s Cleaning Services as:

A professional, efficient, and authentic company, where personal heritage adds uniqueness to the brand.

The Madeiran flag detail makes the logo not only relevant to the cleaning industry but also culturally distinctive.