2021

  • Maria – Your Barber was created to showcase the mastery and personality of a professional barber aiming to stand out in a field deeply rooted in tradition.

    The challenge was to design a logo that combined classic barber heritage with the unique personal identity of its founder.

  • The visual identity draws on timeless barber symbols and cultural references:

    • Red, blue, and white colors → inspired by the traditional barber pole, a universal sign of the trade.

    • Scissors and straight razor crossed → alluding to craftsmanship while echoing the Masonic square and compass, symbolizing precision and mastery.

    • Red ribbon with “Maria” → placing the founder’s name at the center, highlighting authenticity and personal branding.

    • Classic typography → bold and vintage, appealing to a predominantly male audience.

    • Logo: a balanced composition combining ribbon, traditional lettering, and barber tools.

    • Visual system: designed for shop signage, loyalty cards, and digital communication.

    • Style: confident and vintage, directly tied to the classic barber universe.

  • The identity positions Maria – Your Barber as a place of tradition, trust, and mastery.

    A brand signed by the founder herself, with strong symbolism and authenticity, appealing to a male clientele seeking a classic barbering experience.

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